Who is Sid?
So who is that little guy in the bottom right corner of Jay Small's blog? The guy who says any old thing on his mind?
Sid (he got his name from Jay's consulting theme, Sensible Internet Design) is our conscience and our muse. He doesn't have to be serious, and rarely wishes to be. He manifests our belief that Sensible Internet Design must be anything but grim work.
Sid pays attention to what the rest of us say on this site, and you may notice a comment or two from him that are particularly topical. Then again, he also has a fondness for trying to remember turns of phrase that would make great band names -- and you'll definitely get a good dose of those.
Sid's role model is Gus Bode.
By the way, that likeness of Sid is derived from a 1988 illustration by John E. Scott, now the lead designer and architect of IndyStar.com, and an occasional SI consulting associate. John drew it as part of a gag newspaper page; somehow we doubt it occurred to him that the drawing would take on its own persona. Sid is grateful to John for giving him life.
Enjoy Sid's company. We do.
